Buster Frierson

IMDB: 100 DIRECTOR: The Jarrod Morris Vibe

Buster Frierson sits down with Jarrod to discuss gaining popularity on social media, starting a business, training horses, his past with alcohol and his first time he got beat up in a fight. Buster is a real deal cowboy, business owner and recently worked on the hit TV shows Fear The Walking Dead and Taylor Sheridan's, 1883.

Category: Western

Real Deal Cowboy
Episode TranscriptRead / hide

Full episode transcript, auto-generated from the audio and lightly formatted (verbatim, not edited).

herbalife in the canyon [Music] [Music] the same way uh because i'm always wearing tennis shoes right i like my starch jeans but i don't remember my boots i only wear boots when i ride a horse there you go and uh but i look just like wearing tennis shoes they're comfortable yeah i mean a shoe in tennis shoes yeah and but it usually

trips people out i've been heckled you wear tennis shoes really well like with starch jeans and a cowboy hat people can't like but like go to any ranch rodeo when everybody gets out of the pickup they all got tennis shoes on i mean they're comfortable yeah i mean because they hurt my feet like i wear tennis shoes and i can't kill my

feet i don't know what tennis shoes do yeah well that's because i mean you were born in cowboys i mean like my boots like literally like if we're gonna go walk somewhere like if somebody be like oh i'm wearing my tennis shoes because we got to walk five miles i'd be like no i'm wearing my boats because they feel better to me

like my feet aren't sore the next day which is crazy to me like that's odd i'm the opposite yeah i don't know my mind is just not wearing boots as much as you i've been heckled on stage for wearing tennis shoes oh yeah well i don't know if this is ironic but uh down in like houston area yeah uh they're like very

particular about how you dress well if you're like creepy cowboy yeah like i mean it's got to be like you're strapped up and i've been on it was a place called moe's place on cowboy people want you to be cowboy that's what's funny that is true yeah and i was on stage and i had a dude he had his back to me

like people were pressed to the front of the stage and he hit this one guy had his back to me and he had his elbows up you know honestly yeah you can watch them the whole time it's just like which is funny too because there's a bunch of people that are into it and the one guy i'm focusing on is the one

guy that's a lot he's pissed off because you got two issues it's like having that one person on instagram that comments something negative and that's all you can think about exactly even all the other people that were nice yeah so this one guy has backed me the whole time in between songs it's like dead silent and he goes where are your cowboy

boots cause he like turn around over his shoulder where are your cowboy boots i go what because you're wearing tennis shoes wear your cowboy boots and i go i only wear them when i ride horses and he goes oh yeah what do you do for a living and i was like i shoot horses and he goes i'm like leaning off down the

stage i go i shoot horses and he goes oh i go what do you do and he's like i'm gonna i'm gonna count it's like why are you tickling me what's your penny loafers peckerwood exactly except so ah yeah well hey before we started we were talking about yellowstone yeah moving down to sorta like do you think the whole show is gonna

move down this way i don't know i bet it does eventually you know uh i would think i mean why else would because the producers are all i think from weatherford yeah right there around there for sure at least the executive producer is do you know him sheridan yes okay i do not very well i mean right he knows who i am

and i know who he is and we've had a few conversations a cool cat like really a cool cat really yeah he's a really cool guy i have like one mutual friend now you're the next one yeah down to earth thought i came in he could walk right in here and sit down and carry on the conversation i mean he's cool dude

when i saw that they bought the four sixes or when it popped up that somebody bought the four sixes right you're immediately like oh gosh like it's a developer or something yeah right but then i saw that it was them and then the whole premise of the show is i mean yeah and people are moving in trying to take the land from

the way it's supposed to be so it was and then reading the article it sounded like they really wanted to preserve the history i think so i mean i think they're gonna not only preserve it but you know i mean kind of hit a different market with it as well i don't know from the rumors and you know you hear all kinds

of stuff floating around out there the rumors are taylor said he's going to raise the best cows have the best horses and have the best cowboys so that's cool that's good for our industry no doubt about it whatsoever you know as a yellowstone has been good for the industry you know and a lot of guys think that yellowstone is all that a

bunch of fake shits you know but it yeah there's some stuff that it's not necessarily related to what we do on today justice as ranchers or cowboys or whatever but also it brought the cowboy the cow boy lifestyle kind of to the forefront of those people that don't even realize that we're around anymore you know i mean because the so it's kind

of it's kind of cool it helps everybody i mean it helps the horse industry the cattle industry the ranchers it brings it to the forefront of those people that don't see it all the time or don't even have a glimpse into it so now at least they know that there's actual maybe cowboys out there that or they studied around and figured out

there's still cowboys out there doing what we do today so that's pretty cool at some point with shows like that there's gonna be some things that are a little bit corny right uh but for the most part they're talking about issues that are real well no doubt the fundamental premise of the whole show is very real there's a lot of people going

through that exact thing and then there's little nuances through it that are very accurate right i mean the type of music that they play on there right type of music they promote that's a big part of i don't know it's just a big part of my way of life yeah i mean you know in texas i mean it's just we listen to

different stuff than a lot of other people even the stereotypical what people would think is like country right like we don't really listen to a lot of it there's like a whole separate thing the type of horses that they use on there right i mean they got raining horses on there right which i would have to think 99 of americans don't know

what a reigning horse is no but they had you know from over there in pilot point and aubry they got tom mccutchen right uh i think they had mcquay on there which are i mean that's like the yeah cream de la creme of rainers and they have them on the show yes there's a lot of like reels and they made an effort

to do some real things oh no doubt and those industries have exploded because of it exactly for better and for worse no doubt no doubt i mean and there's always going to be those that down talk whatever it is and they'll talk bad about it or that you know i mean it's both sides of them why do they actually talk bad about

it what is it you know it's just that's not real we don't do that i'm like come on dude it's a freaking tv show what's been like a couple of the things that you've noticed where you're like oh come on oh well like at the very fir and i'll just straight up tell you the very first time i watched it though i

wonder if it's the same ones that i don't know probably i bet it is when they pull the calf by hand and he jumps up and runs off the exact one oh my god come on now just pulled it and it gets up and running well he pulls it with his hands so yeah i mean i don't know if he had never

been in the if you're not in the cattle industry you know and you never pulled a calf out of a cow you damn sure ain't gonna do it with your hands because it is so slick so greasy so wet i mean you can't it's the slimiest slickest thing you've ever put your hands on you know and it just gets up and runs

off yeah the cat jumps up and runs off you know and i'm like well there you go that is fake is all fake can get but yeah they needed a little bit of what is it a producer that like uh i don't even know what you call those people that say yes you can do that or no don't do that yeah like

producers sometimes are just the money people yeah so i don't know like you know they need somebody to go yes do that or no don't do that's that's not that's not even fathomable you know like when what's your other one uh my well this one's like hyper specific uh only because i'm a horseshoer and so they're uh he's like loping out i

think it's kevin costner and he's like loping out through pastor he's gonna go check on some cows or something and uh super nice horse he's riding but on the back of it he's got i mean they have freaking toe weight inch and a half sliders on those hind feet yeah and he's loafing out there to check cows yeah and i was like

and you could tell when he stopped he wouldn't even whoa i mean that sucker's sliding halfway he's lucky he didn't flip over no kidding out there in like grass yeah no that's not no doubt and so when he was loping out there i was like yeah come on my other one was when they roped the bull and turned the rope loose did

you see that when they sent the dogs in they had some dogs and they were going to get these bulls out of that bingham was in there you know i think so yeah i think yeah but this angus bull comes running out you know and they're bellowing in the woods in there and it's like everybody watching boys watching him he's a bad

one you know and he comes running out and casey the son is supposed to i don't know i mean like what but he it's supposed to be casey and he runs and ropes him and gets you stopped and then just turns the rope loose and the bull runs off dragging the rope and i'm like huh and why would you rope the bull

and then turn the moves like it didn't make it i don't actually remember that one was there a reason he turned it loose no i mean it was just like oh it's just he's just wanting an adrenaline i think i think martin you know and i think they talk like uh they talk like where'd you see that like oh it's dangerous he

roped that bull you know he just needed an adrenaline rush because he was hadn't done nothing in a while or something like that so yeah that was another one of mine i was like what the hell but in the grand scheme of things when you look at a lot of old westerns and stuff right there was some super corny stuff yeah no

doubt no doubt i mean so like john wayne putting his putting the reins in his teeth and feel your hands you sons of [expletive] hey or like earring one down yeah biting into your yeah like i like the theory behind that you know i'm all you know but come on that's sucker throws his head i mean you're busting out all your teeth

or jerks it away and you're gonna get in the air but you're gonna lose your teeth yeah exactly so yeah so i guess juxtaposed to all those it's uh yeah you know it's pretty spot-on pretty spot-on yeah it's so you need to be on there i'm trying i'm just are you really yeah heck yeah i'm trying you don't try to do anything

well there you go watch out right stay tuned i think right stay tuned i've only met you twice stay tuned really working on it yeah how cool would that be oh it would be it'd be real cool well they might have me like taking the trash out of the bunk house or something you know i mean like not never be on screen

but yeah something like that would be cool you know why would you why do you think you wouldn't be on screen who knows you'd never know about that kind of stuff are you just being coy are you really gonna be on there i don't know that'd be cool it would be cool wouldn't it i think you gotta do it but you could

have a pretty good role i think you could be i think you could be an actor i think you think so that's what's kind of interesting about you is well because obviously the whole internet with social media you're relatively an average guy no i am just a cowboy very average guy i mean and then all of a sudden i mean you got

all these followers and you got people hitting you up all the time and then you could be on a tv show yeah it's it is that odd it is very odd for me i mean no doubt about it's it's something that i you know i kind of struggle with here and there but because it is so odd to me and but i've

also learned to kind of how to deal with it and take it very humbly and appreciate you know everything it's just like this morning i got a message from a follower on ig and she messaged me and she said her nephew and i mean she doesn't i don't follow her she don't follow me but her nephew follows me and they were moving

cows this morning or something and she said that he wrote up to her and he said hey aunt i don't even know what her name is but aunt so-and-so would you take some pictures of me i'd like to have some pictures i can put on my ig and she was like oh yeah why is that and he was like he showed her

my page and said because i this guy here is one of my heroes and i want to see and i'm like oh you know and so she sent me a message just this morning actually and said i just want to let you know that there's little cowboys and cowgirls out there that are looking up to you and just going to let you

know this is what my nephew said this morning you know and i'm like wow that's very humbling very surreal you know it's like i appreciate that you know and it does mean a lot it's like pretty cool it's real cool yeah what would be like the biggest struggle with that type of stuff just in your head yeah you know i mean not

to me i'm just buster i just i don't i don't nobody looks up to me you know i mean i got friends and i got people that i hang around but i you know in my mind i'm like i don't i don't feel like anybody should look up to me you know i mean i'm just like you said i'm just an average

dude a cowboy well sort of i mean you're a unique individual don't take that as like i'm not you're a cool cat there's no i get it why people are interested in who you are yeah but it's got to be a little bit weird it is weird you know i mean it from i came from very humble beginnings we kind of talked

about it we had lunch a little bit of gold and it kind of talked about sweetie pie's ribeye sweet pastry butter what did you have you had a chicken the chicken fried rib eye and it was really good my rib eye was if you ever indicate or stop by sweet potatoes order the chicken fried ribeye because it is badass they call it

the buster yeah no they do now they do now i just talked to them when we were walking yeah perfect see now you have chicken fried rib eyes named after you yeah well just by you i mean we only walk like 30 foot so nobody knows it really was it was like 30 feet like 30 feet where we are yeah no doubt

no doubt anyways sorry no it is it's i don't even know where we're at but even like sitting here talking to you know i mean that really it's hard for me to even think about why anybody would want to listen to what i have to say you know i mean i don't know it's just is it a weird transition okay so being

humble and trying to keep a humble mindset uh is it a weird transition into staying like humble not getting too big for your britches but also recognizing that there's people that care about what you have to say and like what you mean as a person like they look up to you yeah i feel like that's a difficult thing to navigate staying humble

right but then also recognizing that people look up to you well yeah no doubt i mean i think there's a there is it's a it's a hard transition there to understand and i think i don't know i wanna i wanna say that i think i handled that pretty well because i am i am pretty down to earth i'm pretty i mean i

am down to earth i don't i mean i'm buster and i'll always be busted and that's what i tell people you know i'm like send me a message or something on ig and like are you the one that does your instagram i'm like yeah that's me and they're like no come on am i really talking to buster and i'm like yeah you're

talking to buster i mean i'm buster i get up in the morning and do my deal whether i'm punching cows or whether i'm building fence or whether i'm working on my feed truck or you know i mean i just do what i do and it's the internet has been a outlet again kind of like what yellowstone you know it kind of brought

the cowboy and i feel i feel good about bringing that to some people that don't understand it or don't know we're even there and that's kind of how i even got into it five years ago six years ago now i guess i didn't even have instagram you know i mean i didn't even i didn't even know what instagram was interesting and a

guy came to work for me who i'm business partners with now and he had instagram and he was taking pictures of me and the ranch and where i worked and what we were doing and uh he was an ex-military spec ops guy then i started bison union with him and uh anyways he was thrilled about to get to be on the ranch

and doing what you know i mean he said everybody when they grow up if they're little boys they either want to what be a cowboy or being a firefighter first responder some sort of that so you know i mean that's kind of every little boy's childhood dream is to be a cowboy a military guy or a firefighter a policeman something like that

and so he had been in the military 16 years spec ops and said he wanted to work on a ranch and he contacted a guy that happened to know me and the guy called me and said hey i got a buddy that wants to work on a ranch would you be interested in talking to him sure so he came to work for

me and like i said at that time i didn't even have ig i mean i barely looked at facebook i had facebook for like to keep up with my family you know and friends and whatnot but i wasn't big into it at all so this guy told you about instagram yeah like i didn't even know it was like i didn't even know

he's like are you that was only like five or six years six years ago yeah maybe six and a half years ago and so he bugged me forever about you need to get instagram because he would post a picture of me doing something at the ranch or us doing something after answer horses or cows or something and he would get a you

know you'd get a huge influx of people following him because of it and he was like people are they want to know about it they want to know about you they want to know about what you're doing while we're doing this you know and he's like you need to get ig you need to go to instagram i'm like man i don't need

that [expletive] i don't need that i don't need that so one day we're actually headed to build fence and he's like you got instagram yet i'm like no i don't have instagram i'm driving the truck you know clacking along got t-posts and wire and all that [expletive] that you need to go build fence i just handed my phone nuts reached over and

handed my phone and said here put it on there like he set my instagram account up as we're driving to bill fence and i think you know i mean he was and i watched him and i had him help me because he's very savvy guy and he was like do this do that you know i mean it takes some good pictures and

he was kind of giving me hints and i got to watch him i'm very much that way with anything i do you know i mean i watch and i listen and i try to pay attention even if i don't know anything about what we're doing i can pick up quite a bit of information you know just by watching and seeing and watching

how you do what you do and how he does what he does you know and so i watch i found me some people that i went to following and i got to kind of watching how they posted and why they posted and when they posted and what they were posting about you know the picture quality and whatnot and here in a minute

i look up and i got i think i've got 33 or 34 000 followers now it's like crazy it is crazy you know and it's like wow and that's the only reason you know i mean i figured i'm here on this show it's like it you know it just kind of multiplies you go to here and somebody sees you here and say

you know it's just a network it's just a great way to network it's a great way first time so if this doesn't explain how cool you are because i didn't discover you because of like instagram or some cool photograph first time i met you were picking up at uh tufted his new years yeah and i met you down there and you came

they had that stage like right there in the arena right there in the coliseum in fort worth and they had it right there i guess it was in the arena right and you came you came by on your horse and i was doing sound check i said hey man i'm buster fryerson yeah that's like good to meet you what's funny is how

i knew you how i knew who you were was a good friend of mine shot horses with a guy that taught you how to shoot horses danny anderson there you go are you serious that's the only reason i knew who you were hold on picture a picture cd single the one that you're lighting that cigarette off that hot iron or that hot

shoe yeah i picked it up at abilene at the western heritage i was standing there talking to danny i was standing there talking to danny me and him were bullshitting and i looked over and he had that cds that single setting on there and i said who's that he said i was a kid that learned how to shoot i thought out of

[expletive] he said he picks a pretty good guitar and sings pretty good i'm like really and he's like yeah hell yeah i'll take one so i took one and on the way home from western heritage i put it in and listen i'm like dang that guy's good and so that's how i knew you never told me that yeah that's how i knew

you so when i rode by i thought that was funny that you were there tough times are open and uh so i was like damn that's that kid that's that kid that uh danny told me about and so i said and listened to you that night you know and i went by and i'm like hey jared what's up and buster and uh

yeah so that's him man you just blew my mind yeah cause i actually danny lives like over there near collinsville north of denton and uh he had texted me and said he was going to that western heritage deal and i needed to come drop off some cds and sure enough i went that week before i went to his house and dropped off

all my stuff i didn't realize that's how that and so how i met danny you know jackie barnett not personally so jackie was a good friend of mine and so i knew jackie and he'd always talked about this danny guy the standing guy the standing good horse sure yeah no doubt and that's what jackie always said about him you know jackie cowboy

with me and shod horses and always i mean we've been friends a long time and so when i was at abilene i walked by and there's danny you know and i'm like selling his knives yeah i'm like hey we had a buddy of mine he's like you know jackie you know jackie barnett i'm like oh yeah i mean he's like oh hell

so we got to stand there just bs and you know and like i said i looked over at senior cd and i'm like i'll be damned that is so cool crazy yeah so like danny's son is my brother-in-law okay uh they live here in decatur but yeah he married my sister gotcha and so at the end of high school like i wasn't

i grew up in decatur so a lot of guys i knew and was friends with they all rodeoed and run uh and like everybody had cattle and stuff like that but i wasn't raised with it uh wasn't raised around it didn't know anything about like couldn't halter a horse yeah and uh and so at the end of high school i started working

for my brother-in-law and like the first time i went to work with him was like the first time i haltered a horse that's cool so i was probably junior senior high school or something like that and uh and then just shod with him for a long time he taught me mostly everything and then other than that it was all just self-taught just

youtube how the heck do i do this how do i do that what not to do but shoeing you know you get in some pretty squirrely situations and uh so you pretty quickly start to get a pretty good handle on uh yeah horses yeah i bet that's right even you're forced yeah you got two yeah for sure but that's how i learned

so it was and then and then danny got hurt real bad at one point and he jacked up his shoulder or something like that and so we ended up going and helping him a bunch and so then i got to learn from danny as well and there's a couple other guys over in that area but they're real deal horseshoe no doubt real

deal it's so like it's funny even that world you know and so i'm friends with lee olson that olsen equine out there weatherford or brock where i live right down the road from him and lee and i are good friends and he's a failure and does a lot of the same blacksmithing kind of top fair your old school where you got to

build your own shoes and do all that hey now hey don't get me wrong all right building a lot of shoes i'm buying pre-stamped yeah but you can yeah if i was forced to maybe sort of kind of yeah but so anyway so what i was going to that was lee asked me if i would bring the horses up there to the

world championship farrier contest that they had this last winter during the finals at billy bob's well then do you know chad chance yes okay so chad's another guy that yeah sort of i took all the horses up there for that deal and of course danny was there and chad was there and then there's some other guys there you know how freaking cool

is chad yeah cool yeah for sure no doubt so you know it's like you say did we get back to that networking deal where you see this guy and you meet this guy and they meet this guy and you know you just start piggybacking off of everybody and it's like before you know it you got you got this crew of people that

are around you know that's awesome and you're like dang this is pretty cool you know i mean this is real cool now and now you're a singer you know and it's like man i get to hang out with some cool people it's wild and it is it's so crazy you know and it's what it's surreal to me it's like why don't what

you know i mean like you know me and dale brisby are friends yeah you know and so through dale i've met red shahan and red sheahan and i are friends now matter of fact that was the cow that me and dale called at the dairy queen parking lot was reds yeah but don't tell nobody well no we won't we'll keep this totally

private we won't tell anybody was it really his rich so he told dale when we pulled up over there he's like do not video this do not video and of course dale as soon as we got 10 feet away from red he went to video i'm like red's gonna kill you know so me and ray are good friends now you know i

mean it's cool it's cool to get to meet and see and greet and be friends with people you know that i never would have the opportunity to without the internet bird said no my instagram will count and i mean that's the truth and that's just the way it is and so you know there's good and bad and everything totally and as long

as you tend to it right i think you know it's a good it's a good tool to have in your pocket a lot of guys you know they in the cowboy world of course you know how it is they're always behind times no matter what situation it is whether it's instagram or whether it's the way you market your cattle or way you

know you gather a dealer seems like the cowboy industry is always a little bit behind because we're pretty hardheaded we don't want to step into the new technology we don't want to use that stuff because we are hardheaded and you know we want to do it the way we've always done it sure and uh you know so it's like i get i

get ripped quite a bit from that side of it too you know from guys that are cowboy cowboys which i mean there's way better cowboys out there than me well so has have you uh have you had those moments where okay so let me preface this obviously there's some people on instagram facebook and all that are doing the whole western yeah okay

so has it happened where you show up somewhere and guys kind of want to rib you and see what you're all about oh yeah for real and then they're like oh damn this guy yeah i mean they test you no doubt about it is it kind of funny to see them once they know you know what you're doing yeah it is it's

a good deal you know yeah it's yeah for sure there's some tests been thrown out there you know some guys like oh this guy really can he really do what he can you know what he portrays himself as you know and i'm always skeptical of it yeah no doubt i mean you have to be nowadays it happens in the country music world

like everybody wears cowboy hat yeah everybody you know i mean in every industry there's those fakes that want to bees you know i mean and that's what we call them you know just like want to be singers won't be cowboys want to be whatever they are you know what's like look and here's like the fundamental premise is a guy like you don't

care like if somebody if somebody don't know a thing they don't know at the front end from the ass end of a cow no you don't care i don't care as long as somebody's straight up long as you're straight up and you're respectful about it you step in there and stomping around acting like you know and talking the big game you know

and then i tell you hey once you run over and catch that cow right quick and you can't uncoil your rope it gets weird then it's kind of like but if the same person were to be like hey man i don't know what i'm doing exactly oh my gosh you'll probably do it all day long yeah let me help you yeah you

know here's what we got to go about let's do it this way you know everything's earned i earned everything that i've ever had you know i've worked my ass off my whole life it's just one of them deals where it's like i tell my son who's 15 i'm like you can do whatever you want in this world as long as you earn

it you know and you understand that you're not going to have anything given to you this whole world's big mean rough and tough i mean it's it sucks i mean if you want something you can do it but you damn sure better be willing to pay the price and that price is you know whatever you want to give to it bloods can

tears broken bones you know i mean i've had all that stuff i've punched cows for a little while now not and i could say there's guys out there that are way better cowboys than i am way better horse trainers whatever you want to say you know i mean there's guys out there that do it way better than i do i just happen

to have a platform to kind of show it you know and nowadays and so it's one of those deals where it's kind of like you set back and you look at it and you're like i feel like i'm one of those guys or i feel like i can go do whatever i want to do whenever i want to do it you know

i mean if i find and surround myself with the right people then you know your success is not guaranteed by any means but it's damn sure going to help you it's like i tell everybody you're the average of the five people you hang out with the most uh let me think about that yeah okay and you are you know i mean you

hang out with five crackheads you're gonna be an average crackhead you hang out with the top five calf ropers in the world and that's what you want to be you're going to be average calf roper you know those top five guys you're the you're the you're the average okay now but here's the thing though is like what about hanging out with people

that you're trying to pull up yeah because you know like most self-help books or any sort of thing like that will typically tell you to hang out with people that are you know better or bigger or striving for more than you are right but at some point it's not you know if there's if there's somebody that needs you to pull them up

i think i think in that essence of it you know i think you have to be willing to hang out with those people as well but those people have to come seek you out in my opinion okay i'm not going to go find somebody and just hunt them out and go hey you need to come hang out with me but if those

people reach out to me and say hey this is what i want to do and i think you're somebody i would like to try to learn from or emulate or do something like that you have to be willing on like my side of it to say either take the chance yes i'll help you or no you're not worth my time you know

i'm not jacking with you and so i think that too that oh you're not worth my time that's a tough one yeah i mean but there's those people that are there because you seem like a lover yeah no doubt like i don't think you like to be mean to people i would some people get off to it i would try to help

anybody but there's a time you gotta cut your losses at one time you know i mean there's very few people i've ever had to cut my losses with just because they're not they don't want to put forth the effort they don't want to put forth the time they don't want to do the right thing to be where they say they want to

be it's kind of like those fakes that we were talking about you know i mean they talk a good game but yeah when it comes down to putting the work in they don't want to do the work and you can do everything and do everything and do everything and try to help them along and they still don't want to do the work

was like well all right i'm going to spend my time and my energy on somebody that really wants it and you know i've had some kids come to work for me at the ranch or come and help me you know there's been two or three of them that they'd say three or four weeks they couldn't make it they wouldn't hack it you

know they always had excuses they always were late for work they always something was something was wrong something they couldn't do this they couldn't do that because there was something going on then i had those other guys that show up that are grind 15 hours a day and i'm talking about like it don't matter what situation you put them in where you

put them how much you put them there they're like they're there an hour early they're there an hour laid i mean they're they crave it they want it and those people they're you know there's two or three of those guys that work for me and whether i did it or whether somebody else did it i mean they had a little bit of

piece of me in them and those guys are very successful now and they've got their they're doing that they're helping people now you know i mean it's a cool to see that for sure really cool the grind finding people that just want to put in the day-to-day work yeah and that's something i didn't realize in my early 20s is you start getting

real big lofty ideas and living in the clouds and all these things you want to accomplish but at least for me it was what am i you know i could sit there and think about 10 years from now where i would be which is to a certain degree it's good to have goals like that but then i'd sit there for a day

or two and i hadn't accomplished anything right it's like you know what are you doing right now yeah and uh when you can focus on those tiny little goals and just and then and then at some point you start having a little bit more success and then those successes kind of they don't really fulfill you and then you start to realize that

those little uh you know segments of just grinding and the process is what you start to become addicted to and the outcome is just happens because you did the work here right but the thing you enjoyed was just the work yeah it's just basic you got to go back to the basics every time you know and your basics improve so like you

finally figure out how to do this and it's very basic and then the next time you do it your basics at the top of where you left off the last time and so i kind of go like with my horses i watch it with my horses like the very first horse i trained by myself from start as a two-year-old i still have

him he's 21 years old he's 22 years old wow i still have him yeah he was a very good horse like he's a good horse wasn't the best horse i ever rode won the best horse i ever trained but he was a very good horse i still have him he won me a lot of money different events rodeo team roping ranch rodeo

i mean oh he does everything yeah like do everything he go punch cows on him i mean like good schools what's his name bean oh bean yeah he's 21. he's 22 now 22. yeah he's 22. so and it's still around like i'll ride him every once while he's in great shape you know i mean i'll write him here and there not much

he's kind of got the retired life sure but you know i look at him and what he could do and then i look at a four-year five-year-old that i'm riding right now they can do three times as much as he could in as much as he can now yeah you know individual talent-wise you know like spins and stops and turn-backs and working

a cow and running and you know rating a cow and doing that kind of stuff those horses are younger they're better than what he is because i've honed my skills over the years so it had less to do with him and more to do with you yeah exactly you know i mean it's not his it's it was me he could have been

the same caliber horse as that four-year-old that i'm riding right now but i didn't know i didn't understand how to get him to that point i had to go through 15 or 20 horses yeah to finally figure out so when i say go back to the basics your basics are always changing your basics are always getting better and so if you don't

if you don't allow yourself to go above and beyond that and you just do the same if i had been do if i did the same thing that i did to bean to my four-year-old now he would be the same horse as bean was and so that's kind of how i associate you go back to the basics but your basics always you're

changing you're a hell of a lot better guitar picker than you were six months ago i don't know i was pretty badass [Laughter] i'm very i don't have anything to work on you know i mean if you just quit if you just like if you just like well you know i can play this and i can do that and i'm not going

to improve and then you see or as opposed to and i don't know anything about the music or industry you're playing because i have no musical talent whatsoever it's the same thing that you're talking about you gotta have the self-awareness yeah you gotta go man i wanna oh damn do you hear that i wanna play i wanna be able to play that

and so you strive to be better every chance and then it's like you look back and it's like man i couldn't play that six months ago and i can rip it now so i'm bored with that i need to do something better let's do something bigger let's do something more how much how much has teaching somebody else maybe specifically something like with

horses uh teaching somebody else horsemanship skills how much does or i guess yeah teaching somebody to do anything uh how much does that help you uh with how good you are at something because i think when you teach somebody something it immediately brings you back to basics oh yeah no doubt like i got a kid that i just started he started working

with me one day a week shooting horses yeah and some of the things that i are just second nature right and then all of a sudden i'm like oh yeah you he yeah what are you doing there and i'd be like oh yeah you just gotta you gotta do is you gotta put a little groove underneath these nails and yeah you're gonna

clean just called a clincher you're gonna and like stuff that just i was like oh wow i didn't remember that i needed to teach that to somebody and then it makes me you know the next time i go shoe i'm thinking about the way that i taught him to clinch a nail and it's like yeah dude you've kind of been sleeping on

it yeah something that you just it's like putting your boots on i mean you don't ever notice until your feet hurt you put your boot on you know you put them on a certain way you put them on a certain way and then you stub your toes and the next time you go to put your boot on you're like whoa you're right

you got to put it on a little different way like i didn't do that like that wasn't right you know same deal about training horses and training people you know or helping people learn how to do different things yeah you're exactly right i mean like me just showing somebody how to hang my girts up on my saddle you know whenever you saddle

a horse or you unsettle a horse how you hang them up and how you put your latigos and you know the way your bridle hangs you know and i mean i just do it second nature and then you look up and i got three or four bridles that i've just thrown over there on the bridle rack and they're i'm like hey yeah

i was in a hurry so i didn't do it like i needed to you know and so yeah it does it helps it helps you bring you back to the to the basic it helps bring you back to that spot where you're like oh yeah remember i had to start here too do you feel like training horses do you feel like training

horses you've learned more about how to train them or you've learned more about yourself oh way more about myself for sure you know those i started to smile when i was asking that yeah you know i mean it's a it's one of those deals i always said i read it one somewhere and i don't remember where i read it or who said

it but somebody way smarter than me said it but more great horses have made good trainers than good trainers have ever made great horses and i believe that no doubt about it i mean i've been blessed to have a few good horses and like you say my horses are ranch horses they're cowboy horses you know i ranch rodeo and i show them

the ranch horse competitions here and there and you know do a little roping here and there but it's a it's nothing like the rainers or the cow horses or the cutters or anything like that you know i mean i'm just cowboy but i do take pride in my horses and i've had the availability of having a couple of good horses and you

know that are people know about and remember like hey what's that old saw horse used to ride you know it makes you feel good when somebody says that like what'd you do with him and they're like hey where's that black horse you used to ride you still got your black horse you know and somebody will say you know here and there like

where's that saw horse where's that where's that buckskin horseshit on like everybody so it makes you feel good that people notice your horsemanship and your skills you know and so it's like you want to improve on that every horse that i get you know i know what horses suit me better i can ride one for a couple of days and go and

i don't know if he's gonna work you know i don't know if he and i are gonna jive or i don't know if this horse is gonna fit my style or he's you know my style's gonna fit him whatever and so i've learned how to cut those out you know or at least where i don't waste as many and i can send

them somewhere else or do something else with them call a buddy of mine say hey i got a horsey ain't gonna fit me but i think he'll fit you know he's for sale i'm gonna sell him you know and so it's a it's a deal where those horses those horses make way better trainers you know i mean they if you can if

i can just stay out of their way give them the basics and then stay out of their way and let them learn on their own they turn out to be way better horses if i just stay out of their way and kind of i can give them the basic hey we need to go here and there and do this and do that

but then just put them in those situations and get back and stay out of the way i think i've learned that about myself more than anything if i try to force myself and way i want to do it on one i'm probably too strong there and so it's like i've learned that over my years like if i just kind of back off

him and let him figure it out and stay out of his way he's a good enough horse that he'll either figure it out and i've figured it out whether they can do that or whether they can't you know i mean so in terms of training horses did you start with just breaking coal yes and then yeah just you know starting two-year-olds and

just riding colts for horses for the public and just doing that kind of thing you know i mean my dad did that when i was growing up he'd start a bunch of colts for the outside for the public was that most all the time or would he just do it like every spring no i mean all the time we had colts around

there all the time you know i mean i'll never forget though they're the most vivid probably one of the most vivid memories that i have in my childhood was i was riding the bike i was probably seven or eight years old my dad he's a big tall lanky blackhead always had a big black mustache you know and real soft-spoken didn't say a

whole lot and i'll never forget i come around the corner riding my bike and like i said i was probably seven or eight and we had a little 20-acre field by the barn man my dad was putting a bronc ride on this great yielding that some guy sent him and i mean like i'm talking about dust bowling look like a pitcher you

know and my dad sat right in the middle of him and this some buck is kissing his ass doing the deal my dad said right in the middle never ever sunfishing son of a guy yeah exactly no doubt and i was on my bicycle i stopped you know it was like just like my dad's like this god you know i mean like

oh my god look at this guy and so that those memories like that you know i mean so that's what i was like well if i could ever do that would be the coolest thing i'd ever do you know if i could ride a bronc like my dad did you know when in that picture in that my mind my memory and so

i started breaking a few colts here and there and never could ride one like what he did you know but still can't ride one like he could but yeah it was something that kind of kicked me into doing that and i wanted to do that even in terms of breaking colts like in this same thing that you're talking about where you have

to be able to realize you can't force them i mean you okay so you can force them to do what you want them to do but is that ultimately going to achieve the goal right no i mean you're going eventually you're going to eventually get there to where you want to get there but it's going to be a longer process and there's

going to be a lot more bumps in the road the difference between that is sticking a carrot yeah and you know and so those horses you know today's horses are bred so well and so good and so athletic and so smart you know i mean the majority of them they're still there we have a lot of barrel verses yeah there's still some

out there but those horses are bred they're even the braille horses they're bred to do what they do yeah absolutely it ain't like you're taking a horse from the cutting pen that's supposed to cut a cow and all of a sudden they don't want to do that they can run they're very hyper specific yes they're very hyper specific nowadays you know i

mean we've bred those horses to whatever event specifically fundamentally it always just comes back to the same thing where and it's what most people go through their entire life never asking themselves this question is like what can i do different right to like change the outcome it's usually always something else uh it's because they did this it's because they did that it's

never what can i do different if you're training horses like that is the number one question because at some point you can't talk to them you can only whip them so much at some point you just got to sit there and go yeah what do i need to do different to get the outcome that i'm asking for yeah that's when you got

to be smart enough to either go ask somebody go seek the knowledge out from somebody that's already been there and done that and hopefully they'll give it to you or send it to somebody that will do what you need to do you know and so you got to be willing to do those kind of things you know and to figure it out

eventually you either there ain't no telling how many horses i ruined you know i mean just like straight up really because i tried to mash them into doing something that they like dude this is way too early like i don't need to be doing this yet and i have figured that out too you know i mean it's like we nowadays everything's we

want it now we want it now we want it now even in the horse industry you know i mean we want to train a horse by the time he's a three-year-old at the end of his three-year-old year you put your hand down on him and you expect him to hold a cow right you expect him to run down there and slide 40

foot you expect him to back in the corner of a box and run out there and perform like a 10 year old at three at three yeah it's like we've put that much pressure on those horses you know them old timers back in the old days i mean a good horse they didn't even hardly get them broke till they were six or

seven sure you know and they were bronx until they were 10 or 11. you know i mean it's like god leak and now we're the futurity you know they ride in there and put their hand down on this badass cutting horse that can hold a cow or five cows at one time you know i mean it's crazy to me and so everybody

has progressed the horse flesh he's progressing now what's interesting to me though is there's certain aspects of genetics that are beneficial like that right many sources are so smart and so athletic so talented at such an early age but then there's other areas where we have completely dropped the ball right i mean as i talk about feet chewing them i mean like

even when i started 10 years ago there's stuff just on average that i see now that 10 years ago just wasn't as much of an issue i mean these things are just they're just crippled they got little feet they grow no heel i mean they're just bad but nobody's putting the emphasis on them right in terms of the genetics there so then

some of these are so talented and so athletic but yet you can't keep them sound yeah we see it all the time with the barrel horses all these things are freaking they get little bones they look like little toothpicks you know and their feet are terrible so it's like in some ways we've helped with the genetics but i mean if the thing

can't yeah loop a circle because it's crippled all the time like what does it matter yeah it does matter so in some ways it's just humans always getting in the way of it yeah just in the way processing pushing and mashing too fast too far too far too far i'm curious about like how much were you selling a lot of horses before

you had the instagram stuff going on yeah i had a pretty good little program you know i mean i my horse program was pretty good and i was selling quite a few you know and i still don't sell that many because i do i want to keep them until they're solid and i know exactly what they are now sell some four and

five-year-olds you know but like those finished using horses go out to wickenburg and so on for yeah that's my next that's my next goal i need to go over and hang out with trevor and figure out how to do that so that's just like we were talking about you know how much how much was it when they like 250 kilometers like 250k

yeah really cool really [expletive] yeah man then you see something like that you're like okay now that's where i want to go now that's where i want that's where i want to be i want to sell one of those a year i want to have one of those horses every year and it's just like that i mean you just got to go

figure out how to do it you know i mean trevor obviously has figured out the game he knows how to do it and he knows he's got the wherewithal and he's who he is and he's a badass horse so it's like man i don't know where you would really totally find the time to do all that i mean because you got how

many how many how many pieces of property are you releasing you got three leashes right now yeah you're running all sorts of cattle on all of them yeah it's got a few cows scattered out not very many i mean so your daily schedule if we're talking about the grind day-to-day because it's cool that buster fryerson has 35 000 instagram followers but at

the same time it's what people don't see is you probably get up at the butt crack of dawn all freaking day yeah most of the time and there's times you know i have like yesterday and today i really hadn't i've kind of done a few things around the house and just kind of been around the house it's been raining and sweat and

i got everything situated and kind of laid by on all my ranches and i got leased and cows are kind of fending for themselves right now it's not that i don't see them you know but it's just kind of one of those deals where i think i thought about it a couple days ago and i think like six weeks i hadn't had

a day off i mean like i've done something every day for the last six weeks and so july 4th rolled around and i'm like you know what i'm going to take a couple days off and kind of decompress and do some stuff around here because you get like i get to going so hard and going different places and doing things and running

and gunning and my saddle house has become a mess you know i mean just like trash there's stuff thrown in there you know just running and gunning and so yesterday i re-situated my saddle house i took all my bridles and oiled them got all the molds and junk off them you know cleaned out some stalls moved some stuff around just trying to

situate you know what i use every day and keep it where it's i don't know i'm not i'm not an ocd guy but when i walk in my saddle house i want to know where everything is and i want to know when i walk in there if i don't see that bridle i'm like where's that bridle at you know i mean if

it's not hanging where it's supposed to be i'm like so it's like cleaned out my trailers cleaned out my pickups just kind of got everything situated worked on a pickup you know it's just trying to do that maintenance around that back to the basics and we're talking about back to the basics you got to kind of keep everything rolling you know you

look up and you're going you know like 4 35 every morning you're leaving and you're coming in at nine o'clock every night and you eat supper and you lay down you get up and do it again that's six weeks in a row it's like slow down you know how much better does that make it though when you get when you do have

a chance to just take a deep breath yeah no doubt yeah it's it is it's good you know like yesterday and today it's kind of been i don't even really know like today like i knew i was coming over here so i jacked around there in a barn i fed horses and i messed with one colts you know this morning just kind

of jacking around there and somebody's like what are you doing today i'm like i don't know i'm trying to figure like i need to be doing something i need to be doing something comfortable yeah it made me uncomfortable during the fourth uh at the beginning of may like we've had 20 something shows between may and now and i took i made it

a point to take off the fourth and then this next weekend coming up and so we had some family over saturday and we had some more people over on sunday and i we were just sitting there by the pool and it was like i got up and it went like we did the garden well they're like there and i'm watering the yard

and just it's like dude yeah stop just chilling stop bro no doubt i mean when you do you get in such a habit of just cracking but that's that is like the greatest thing for me because my early 20s were spent just being an idiot yeah and it was like i don't know if you had the same kind of thing with your

dad maybe not but you know my whole formative years my dad's phrase was always get your head out of your ass right i mean because it was it was so far up there and it's just being an idiot just go to work quit making excuses make something happen and it wasn't even all that long ago that i was just working and doing

my thing and he tells me well he's like man you're just working a lot you know you need to just you know you just need to realize you gotta just chill out sometimes and i'm like what i'm like how could you tell me that you spent 20 years telling me to get my head out of my ass it makes something to happen

and now i am and are you telling me i'm working too hard gosh that's good you know i mean it really is it's that's good that he noticed it you know because he would be the one that wouldn't notice it sure you could be working your ass off and you know being a dad you'd be like you need to work harder right

you ain't doing that's true that's what it is good that's a that's a that's a good that's a good say for you know that's a good lick because yeah you're right that probably would be more frustrating if he was like what are you doing yeah you're not making anything happen yeah i cannot work any harder yeah exactly so that's good that he

noticed it i guess so badass there you go i don't know i mean you have a different perspective on it though because you got a boy yeah i do i have a boy who's 15. he just turned 15. so yeah he needs to get his head out of his ass yeah he's got his head out of his ass he's a pretty good

boy but yeah he's 15. like you said we did but at 15 mi it was way up there yeah we talked about it a little bit ago but he's a pretty good boy he does he does a lot of good stuff but he's still 15. i mean we were all 15 and so heck yeah is he home schooled no he goes to

a public school really yeah that's a had you ever thought about the homeschooling oh hell no i ain't smart enough to homeschool him that's true he could have a little tutor though you know yeah two tour yeah two turns no he's going to school he's gonna get your ass on the bus and go to school yeah kind of like i don't know

i think it does good i think it makes them figure out how to deal with life and different people in different situations and i agree you know homeschool's great i'm not taking that away from anybody but if you were like rodeoing and doing all yeah no doubt i mean if you know if the situation was different maybe so but i think it

you know like say i ain't taking anything away from the homeschool people because i know there's situations and there's people that need to do it but i think they need to get on the bus you know i mean hell i remember that was that's what made me who i was you know i mean we got on the bus at 5 30 6

o'clock in the morning with the last ones off the bus you know and i got picked on and beat up on the school bus and just all that kind of stuff going on you know it's just one of them deals where it's like it's life do you think that bullying is always bad you know in the sense like sometimes like i was

bullied at times yeah i mean and i also bullied other kids at times yeah i think we all but a lot of times i needed it yeah no doubt i mean i was being an idiot yeah i mean not bullying picking on someone that's smaller than you that's a total different deal but i think like just no like picking on the handicapped

kids yeah no doubt that's not no that's not cool no not cool at all and you know i think but if you're bumping your gums at football practices and you get into something yeah it's like i mean that's life yeah that's life that is life quit running your mouth exactly it's learning how some people deal with people and other people some people

think that's bullying though yeah see and i don't agree i'm with you on this deal i think you know i mean if you get your hands smacked and i and i said it the other day on one of my posts i think everybody needs to have their ass whooped a couple of times i mean like a good ass whooping like somebody black

both of your eyes swell them shut like it makes you understand that sometimes it's better just to shut your mouth and walk off yeah man i mean when was the first time did you have you got you see you're so big early i got my ass really nice when was the first time like bad like yeah instant angela one night in college

yeah like i had a guy hit me so hard knocked me over some hedges at a because i was running my nose or did he get no right in the eye right in the top of the nose both eyes yeah black both eyes you're talking like in the center oh yeah oh my gosh yeah like bad man did it break you're brilliant

oh yeah oh yeah gosh like i heard did he jump on you or was it no he thought it was over with yeah how would you go back oh yeah it was good for you yeah so did y'all end up i left he didn't the uh oh so you got back after him yeah i mean it yeah but he i mean it

was one of them like it was like two charlotte bulls in a pen that never should be in the pen together you know i mean it was like when it was started it was like oh okay like you should have finished it because i am not over i'm not done yet my man well hey isn't that like a classic uh so you

got it taken to you but you didn't quit yeah no yeah he should have went ahead and finished it see i was like looking for the story where you actually got your ass whipped but then your first time your first ass whip and story you still come back and whoop the dude's ass that's like a classic i don't think my first one

is like i got my ass whip and i did not do anything i just i just got my ass whipped like i don't think anybody ever wins in one of the deals you know i mean especially like that yeah maybe you know but i don't know like my deal is you better knock me out or kill me because it's if i can

get up we're gonna go until i can't i'm kind of one of them guys you know i think it there's you know i think it changes your perspective quite a bit when somebody does crack you because it makes you think twice about you know bumping your guns at somebody it's like this guy could hit me but unless you've ever been really you

don't notice yeah you don't understand what it is or how bad it is just when you get your nose popped and your eyes are watering yeah oh that just has to happen one time yeah i think everybody needs to get it i don't think i wanna yeah i've walked away from stuff too right you know i'm always down to you know if

somebody really wants to do it's like it takes me a lot but then we'll have to do it but i've had the moments where the guy's like hey you don't want to do this and i'm like i think you're right maybe you're right i don't think i want this but you know if they got that cauliflower here i'm like mad dude i'm

good i'm good yeah buy you a beer yeah i bet we can work this out yeah i'm for sure for sure might be different for you but i know no it's always better i'm the same way man i try to walk away from him it's like because you know what it's you know what it's going to end up i mean nobody wins

i mean you know even if you win a fight it hurts you don't win yeah you have broken knuckles yeah your hands are all beat up and faces mashed and yeah you feel like hell for a week and two weeks i don't know but yeah it's not ever a good thing but there seems to be a pretty big difference with the way

kids are raised now even i graduated high school about i don't know what 10 years ago or something so even the way it's changed since then right the way coaches treat kids the way parents treat kids it's like it seems so different oh yeah no doubt i mean the whole like everybody gets a trophy everybody's a winner no there's losers no for

sure there's losers for social media you either need to quit and do something else or get better exactly yeah you better be able to figure out how to handle disappointment because sooner or later you're going to be disappointed very disappointed almost every day you're not going to win like what happens when those kids have their first job and they get fired yeah

what the heck are they going to do yeah they yeah exactly i mean it's like we talked about this other day me and another gal we talked about kids you know never being disappointed their parents always taking care of them and tending to them you know and never taking you know and i don't know how long ago it was or you know

where it was or what but a kid's first girlfriend broke up with him and he shot himself because of it and you know it's like he was so distraught disappointed that she broke up with him he had never you know he was an only child and it's horrible for everybody involved no doubt about it and not blaming anybody here but his parents

could have they he never was disappointed his whole life you know i mean they took care of him they babied him he never had anything go wrong his entire life and as soon as the first thing went wrong he kills himself yeah he shot himself you know now there might have been other issues involved in there but it seems to me like

you know it's like dang over a high school girlfriend i mean he's 16 years old 17 years old and you know he thought it was the end of the world because he had never been disappointed before he had never been told no he'd never been told hey life sucks it's mean and you're going to be lost what was what was your first

big like disappointment thing where you failed or were very disappointed but then you realized your only option was to just dust yourself off and just keep going forward what was your first bit like failure and why are you gonna ask that oh um so a lot of people know but i mean i don't know if you know but a lot of people

know because of other podcasts i've done and just talking but i used to drink pretty heavily okay i was pretty bad about it or i was real good at it one of the two i don't know i sucked at it looks like you won yeah so i guess the first really you know that really in my adult life i mean yeah i

lost some games and we you know football basketball and that kind of stuff and but like the real i guess the one that really stands out to me was i drank quite a bit and i wasn't i'm you know i'm not afraid to say it i was an alcoholic i mean i wasn't a everyday drunk but when i drank i'm kind of

like a fight you know when we start we're going to go all the way to the end whether we run out or whether somebody you pass out i mean that's kind of my mentality about most anything there was no casual no and there wasn't no hey let's look at a couple beers the other night no like you mean you go drink a

beer we'd be drinking beer two o'clock this morning if you're still tough enough to hang on right still we're still doing it right and uh so i'd gotten a few driving awards and one driving award i guess and then i got another driving award and by that i mean i got a dw yeah i got china i don't know i was in

jail one night and i was i'm in my mid 20s probably 26 27 28 years old about that time did you have your boy yet no i wasn't married i was still single just kind of running wild you know and uh thought i was pretty smart thought i was pretty cool and i was laying in jail one night and looked up and

was like wow what the hell am i doing here and knew i was gonna have to be there for a little bit and to serve some of my time out and i was like man i was raised better than this you know i mean and i guess to answer your question that was my first major like big disappointment like i was disappointed

in myself disappointed in the path i chose i guess disappointed in the decisions i'd made and i just i was laying there that night and really no excuses like got real deep down dark in the core dug it all out and i didn't have anybody to blame by myself you know i'd blamed everybody you know the cop or the pickup or this

or that or a girlfriend or whatever you know that's any other time i've gotten in any kind of issues about my drinking i always blame something else it was always somebody else's fault something else just fought and really got deep down into it and was like you know what that ain't nobody's damn fault but myself i mean i'm the one that put

myself here i'm the one that chose to do it i'm the one that picked to do it i'm i mean i'm the only reason that i'm here my family raised me better than that i'm better than that i know better than that you know and had a real deep conversation with myself and decided right then and there that i would never ever

be back in that situation man got out but you just called turkey quick yeah like that's been 19 years ago no kidding yeah never a drop nope so i just quit and that's so that's like i said that's one thing if i'm gonna go i'm gonna go all the way and so when i decided to quit i quit and it was hard

don't worry it's probably the hardest thing i've ever done in my life you know i mean i'd gone i'd probably started drinking when i was 16. you know having a beer here and there snaking some beers you know i mean culturally it's a pretty uh relaxed yeah i mean you just have a beer yeah you know and so it you know i've

done it for 10 or 12 15 years already you know as a you know as a 26 27 28 year old and it was part of my life you know i'd get off work and i'd go have a beard mm-hmm hell am i 4 20 or 20 yeah 20. yeah no joke a lot of hyper successful people hyper productive people they have

that issue yeah i mean that was that was me like i was it's still to this day you know i've been sober 19 years and people say i bet you can drink one beer i'm like nope i ain't even trying it and whether i know i can or whether i know i can't i don't know but i'm not going to chance it

because i mean like my success that i've had and who i am today is because of that decision i made that not laying on that jail cell bunk i mean there ain't no doubt about it whatsoever i'd have killed somebody or i had to kill myself and not disappointed in a lot of people so were there a lot of mistakes that were

made apart like because you were drinking so much you were just making yeah no it just kind of came with everything yeah everything you know from the way i acted amongst people the way my you know the job my job history at that time you know my girlfriend history or my relationship history whether it was with my family or a girl or

you know work whatever there was a lot of dumb decisions made because of my drinking you know i mean you know i was i one thing i did i think about back now is i was working for a power company as a lineman in fort worth and i was making a lot of money like i was single had an apartment making a

lot of money most money i'd ever made you know had a great job insurance retirement you know making i don't know 60 70 000 a year as a single man that was 25 26 years old yeah you're crushing it yeah got my truck repo because i didn't pay my freaking truck payment just burning it you know just burning that money oh you

were just spending it yeah just burning drinking and partying and running and gunning you know how far into the partying hole did you get like when you say partying why are you talking just go to the bar yeah just go to bar drink hang out you know i mean like certain spots you know we'd go to the river and hang out for

a week and drink beer and sure float the river or drink beard and you know hang out at down around 10 top where we ski and you know just that kind of stuff do you think that there's more people that are alcoholics than actually realize they are oh no doubt yeah no doubt yeah for sure for sure you know and i was

one of those guys that i had to get up and have a drink to function but when you were gonna do it like hey you were a binge drinker yeah very bad like we'd go buy a 30 pack and we're going to drink the 30 pack i mean oh totally yeah and then we're going to go if it's time allowance if we're

still rolling we're going to go get us another case of beer and maybe a bottle of whiskey because now we're good and drunk that's right and yeah now we're going to really have a good time so you know i mean that was kind of my lifestyle then i worked hard i played hard and you know like say i was making a lot

of money and i look up on sunday morning there's a truck out there hooking up to my pickup i'm like what the hell how'd you get out of that deal i went and had to go get it back you know i ended up having to pay i had to freaking borrow some money and go get it pay make my payments and get

it back and it was just like you know one thing after another and i look back on that and i'm like damn dude you were so stupid just needed a kick in the pants yeah and then you know but at that time i'm pretty small i thought i was pretty smart you know i mean like i got a good job i'm making

a lot of money i'm single i got my own deal you know it's like just trying to find something that satisfied me and i couldn't find it no matter how much money i made that's interesting how much partying i did or drinking you know i was trying to find something to satisfy my insides and i couldn't do it and that's what it's

funny like i walked in after about five and a half years of working for the line company as a lineman making a lot of money and turned my tools in and said i'm done i quit they're like what you can't quit i'm like yeah i can i just quit i went back to cowboy like i rented a little old place outside of

weatherford and had a round pen i built me a little saddle house and making [expletive] nothing i mean like went from making 60 70 grand a month a year to 30 20 maybe 20 maybe yeah day trashing starting colds trying to figure out you know doing whatever i could to make a living and then that gradually you know gradually got a little

better and a little better and you know i mean i'm one of those guys where i don't i don't need a whole lot of money i just need to be happy and be able to go do what i want to do well so is that the whole you're saying you were trying to fill a hole and you didn't know what needed to

be there was that the hole that you were needing to fill or was there something else or not what is that hole i think that was the whole like i wasn't happy i wasn't happy doing what i was doing because i don't think i was made to do that okay and i think i was made to do what i do now and

you know i was there was just something about the cowboy something about the cowboy life and i know it sounds kind of weird that you know or faux pas or whatever everybody wants to say about it but there's something about the cowboy life that gives you so much freedom that you're your own person you either sink or you swim yourself i mean

nobody it's like here we go let's jump in and see what happens and that's kind of who i am what i am i mean if i want to try to do something that's i try to figure out how to do it the best of my ability and i'll get some help here and there and i don't know it was just something to

just felt like that's what i needed to do you know and i took the chance and that's what i did so people ask it happened the other day i was playing poker and the guy goes you cowboy and uh how do you answer that is that a weird question yeah it is you know i've been asking it enough now that i kind

of yeah i'm a cowboy i mean there are no doubt about it uh yeah and they said what does a cowboy mean to you know of course oh they'll actually ask well that's the next you know a lot of people ask what is what does cowboy mean to you and my answer is it's a lot of freedom no doubt about it's a

freedom to choose where you are what you do when you do it but it also means to me that there's a character there's a certain character there's certain integrity there's certain values that you hold real tight and you won't give them up no matter what and a lot of people nowadays will sell those out pretty quick for something else and i think

a true cowboy holds on to them no matter what and it's they're not they're not for sale you know i mean that part of me is not for sale you're not going to get me to change my mind about one of those characters integrity or values i mean that's just that's who i am you live with it die with it you can

take it or leave it i don't really give a damn you know i mean you can like me for who i am or you can hate me for who i am but i'm not going to change because you think i need a change that's interesting that you take a little bit more of a poetic romantic approach to what a cowboy is yeah

because like me when somebody asks that guy going when he says you cowboy i go well i mean i don't like day work right like i don't cowboy for a living right you know because pretty early on i sort of i don't know if i totally got rid of the romantic idea of being a cowboy i think i was around so many

people that were technically cowboys but they sort of hijacked the romantic side of it right and they wrote on the back of integrity trustworthiness uh having good character being honest and they used a lot of those things to get over on people because they wore a cowboy hat and they were a cowboy they could use a lot of those things to take

advantage of people and so now i don't know like if i've just lost a little bit of hope in that and uh but now anymore it's like if somebody asks are you a cowboy it's like do you cowboy for a living right and that's where i get kind of hung up on it on times because i can totally get down with the

idea of having integrity and being honest and being who you are and meaning what you say and saying what you mean and all the because if that's the criteria there's a lot of freaking cowboys that don't wear cowboy hats yeah you know what i mean my dad's one of them no dude is the most cowboy guy ever but he's a doctor yeah

never won a cowboy hat in his life but there's a lot of guys that i know that are cowboys that my dad's more cowboy than they are yeah in those in those terms no doubt about it and it and i guess i should preface that with you know i mean yeah you got to be able to yeah you better be able to

go push the couch and do your own side of it you know i mean it's kind of one of those deals where yeah everybody does things different everybody's got different skill levels involved no doubt about it like i say there's way better cowboys out there that i'm friends with that are way better cowboys than me but i am still a cowboy you

know i mean that's i get up in the morning i tend to my horses i take care of cattle for a living you know i understand how to move cattle i understand how to ride horses i understand how to read a cow you know i mean that kind of stuff kind of goes along with it when you say cowboy to me that's

probably you're taking it to a deeper level yeah that's probably the first and foremost thing yeah i mean do you are you a cowboy yes i'm a cowboy i perform cowboy duties for a living that's what i do yes but i also feel like there's a certain degree of being a cowboy too like you say that more romantic i wish there was

more of that yeah i do too you know i mean it is one of those deals and it's funny that you say that you know just because you put on a cowboy hat don't necessarily mean you're a cowboy there ain't no doubt about that you know i know a lot and there's just different levels of it oh yeah i mean like compared

to what compared to what i'm a cowboy compared to what right i don't know there's some people that could go to work with me and they'd be like oh my gosh yeah this dude is free but then like i'd go to work with you and you'd be like what are you doing bro like what's wrong with you yeah i can swing a

rope a little bit oh yeah you know it's the same way with me like if i go to arizona you know and i run with some of those guys out there in arizona i'm just like i better i'm gonna be real quiet i'm gonna be real small over here because these guys are doing [expletive] i have no idea about you that's interesting

so it's like it's cool to go and see and i have to i have the availability now that i can you know every once in a while and i do like going and trying to put my skills not necessarily in competition with those other guys but just kind of seeing where i rate you know in my mind sure like can i can

i cowboy with these guys can i do what they do in their world you know i mean like there's different cowboy skills everywhere you know you go up north and the guy's cowboy different because of the terrain because of the weather because of what they have to deal with you know you go down to south texas where there's brushy there's different cowboys

like everybody has a different skill set because of where they grew up at or where they actually work at and so it's fun for me to go can i go cowboy in arizona can i go cowboy in new mexico can i go to montana and you know and those guys respect me for my skills no matter what those you know no matter

where you're at that i think that's cool that's one thing that you know i think that's way back in the old days that's where them old guys did you know they're always talking about drifting around to different places and seeing what's over the next hill well i think i still have that kind of vibe in me you know i want to go

see i want to go see how they do it over there you know and can i can i compare with those guys or will they respect me you know and so it's like it's cool to figure out whether you can or whether you can't you know and so it's a lot of guys tell me if you can cowboy in texas in arizona

you can go cowboy anywhere well that might in florida they might say if you can cowboy in florida mississippi south florida yeah you could go cowboy anywhere i don't know i've never been there you know i bet it's totally different you know i want to go to brazil and cowboy with those guys you know i want to go hang out and see

what the hell they do you know i mean that's i want to go see what's over the next hill i think that's cool well now we were talking at lunch about how when you go to another place and they might have a certain way of doing it you don't interject right all the time it's about having a little bit of respect for

their place what they have going on doesn't necessarily mean it's right or wrong yeah exactly have you been places though where you don't you don't agree with the way that they're doing it uh and it gets to a point where oh yeah you're like hey yeah like it's dangerous for the animals and the people involved yeah he's like you do have to

step in yeah you know i mean but you do it you do it very respectfully you try to do it very respectfully or you load your whether well we say you row your bed and go somewhere else you know but and a lot of people if they have any kind of sense at all or a little bit of sense you know they

see the situation as well you know and like there's been some times where he's like hey man we might i think there's a better way to do it what do you think about maybe we do it this way you know instead of trying you know so you try to do it man but that's just managing people yeah managing emotions yeah it is

you know and it's one of those deals a lot of people that a lot of people don't a lot of people get offended by you know like just like we were talking about earlier my ranch my cows i do it the way i want to do it if you don't like it get the hell out of here yeah well then you either

gotta you gotta be there and from here down you know from your shoulders down do the labor or roll your bed and go somewhere else i mean it's kind of one of them deals where it's like okay thank you yeah totally yeah but well so like managing people like that how did you is that something that you've actually had to consciously think

about doing like managing emotions like that yeah like there's times you know i still lose my emotion yeah i get pissed off and yeah on the screen throw my sucker down but you know the older i get the easier it is because you have seen the situations you know you've been in that situation of more than just once or twice and you

try to figure out the best way to manage somebody and i'm pretty good i want to think i'm pretty good at reading people reading animals you know and so it's like reading people is a lot like reading animals you know if i go to step up on a bronco and he's moving around he's doing certain things with his feet he's doing certain

things with his ears he's doing certain things you know you're kind of like leery okay well i've been here before i know what could happen if i go ahead and approach it in this situation this manner i can he can jump kick you in the belly you know or okay i'm going to do this a little different you know let's came away

with you getting around shooting a horse i mean you can tell when them horses are fixing to get shitty and you adapt your you adapt the way your style around that to maybe avoid that or situation belly kick them yeah most of the time when i barely kick them they kick me back and hurt me i heard my toe or something like

you gotta point those toes buster yeah you gotta turn down you can kick them with that top of your foot it's an art a good belly kick is an art form yeah no doubt no doubt for sure but yeah i mean people are the same way i mean there's some people most people need a good belly kick yeah that ain't no joke

so there's a lot of people need to get a good belly kick you don't know what gender you are you need a belly kick you'll figure it out yeah you figure out where you're going you didn't let your boy pick what gender he was going to be no i mean he got he knew that's right man yeah it's crazy that's controversial no

it is it's i mean come on it's not crazy it's just pulling stupid yeah that's the most insane thing i've ever heard i mean crazy is like what evel knievel does like jump over 32 trucks right i mean stupid is just like taking things that are just not an issue and then creating it exactly i mean i seen a deal the other

day said if you don't think gender is i don't remember how it was said but it was something about go milk a bull or get eggs from a rooster and you tell me if ginger doesn't matter exactly i mean like come on well what's interesting to me too is like the uh i don't know stuff just doesn't seem to add up with

the things that they emphasize so like you know feminism is all about uh you know the woman and um uh trying to uh what's the word i'm looking for uh emphasize the good qualities of femininity right and it's like but even that statement is in conflict with there's like 47 genders yeah no it's like well who are you to say that's a

woman yeah what if it identifies as a man it's like what's the point of being a feminist if there is no genders exactly it's like it doesn't make any none of their stuff like adds up it doesn't make any sense so yeah now that we talked about that yeah let's go back to like belly kicking horses and stuff man you got me

like really i have no idea what the hell we're talking about now just uh yes you do yeah yes i don't know what he's talking about i don't even know what a feminism is a feminism i don't either man there's a lot of things in this world that don't make any sense to me oh right it's increasingly every day it's getting worse

and worse no doubt your life kind of doesn't make a lot of sense to me mine like i just don't understand how you can run all these different operations and do all this different stuff like i just don't understand how you manage all of this i don't i just kind of i just kind of go put the fire out over here and

then run put the fire out over here i mean how many businesses are you involved in now ah you see you don't even know look how many is it that's outrageous three i guess yeah you got a cow operation and then i've got bison union and then i've got uh i sell some product for pro vantage animal health which i mean that

not just kind of a salesman right not really a salesman like a rev for them i do some stuff with cafe pivotal feeds i uh i've got a meat company that me and another guy started so that's kind of up on the forefront right now we're trying to kick through that and yeah really rocking and rolling what's that called rangehand meat coffee

see we just threw another one in there so that's four yeah well are you are you classifying that with your cattle no i mean it's a whole different entity yeah okay so there's four yeah how many other ones are like weaved in here cause you got four businesses now yeah that's it really this is i do some stuff with shaffer outfitters and

i do a lot of stuff with american hats and yeah just kind of throwing all my sponsors out there you get that i'm glad you pulled that up oh i got you yeah i appreciate that i was just bringing it up just by chance yeah good job well american is just right up there in bowie it's just north of us yeah no

doubt great company yeah great people great product i mean yeah you can't i heard that they can use a lacquer that selects some of your resist dolls who else is made in dallas is it just resistol i don't know but they're apparently something but with america some of these hat companies that are made more in like the metroplex they can't use like

a there's apparently a lacquer that they can use in american because it's just out there in the middle of nowhere oh yeah how many it's a chemical that's why they can hold their shape a little bit better yeah i got an american hat thank you i saw that right off mine was more expensive than yours though yeah no doubt that's why i

had you on here so i could get free hats is it that's the only reason you gotta wear one like this so i can't handle that i'm not as big as you that hat would look like a sombrero on me you start a new style somebody already did it yeah ma'am so uh honestly like it really is quite uh curious to me

how you how you manage multiple businesses like this like i just don't know how you understand how you manage your time the way that you do and you got a kid yeah i go a lot like i'm i mean it's there's not a whole lot of down time like i'm always thank god for these phones you know i mean really the phones

are evil and you see me reaching over here like it's been ringing like i've been trying to turn it off i thought you were poking in something else no it's making me nervous it's like buster my goodness but thank god for these phones you know i mean because you can do like i do everything i don't have a laptop i don't have

a desk i don't have i've got i keep a little notebook that i jot stuff down in you know and i go off my phone most of the time and like i check all my emails run off i run pretty much everything off my phone and there's a but you don't got anybody that really helps you with any scheduling or nothing no

i do everything i can say i mean i try to i try to keep it as close to you know a few days out as i can like you reaching out to me a couple of weeks ago i was like oh [expletive] i probably won't remember this but yeah i did i actually went ahead and made a alarm you know in my

phone like an appointment deal and all that and i'm like okay look at there i'm getting smarter and smarter i got those calendars man yeah i got two i got the band calendar and then i got the person oh yeah for sure because yeah feels like the only way that you could actually and i still do a lot of stuff like in

a like a cowboy notebook you know i mean like i gotta carry no book can ever pick up so i'm like i wrapped my account numbers down and like okay we've vaccinated such and such and such so i can always go back and figure that stuff out you know like most of the stuff that i do with boston union and although what

actually is bison union so boston union is the company that bert koontz and i started the spec ops guy that came to work for me yeah we started it as kind of an americana salted earth just we started with a couple of t-shirts since those they sold real well with our logo on them um we actually have a coffee shop in sheridan

wyoming now that's open full-fledged coffee shop we've got coffee like six different roasted coffee it's just kind of morphed into a like a almost like an old-timey general store yeah i would say you know and just kind of make it real basic but we sell everything online plus you can go to sheridan to the shop up there and you can buy stuff

on in the shop in the coffee shop we actually started another one in burney texas the other day i say though they've been three months ago four months ago it was open but uh it's a military bird course was military and me being a rancher agricultural guy kind of combines the military and the rancher cowboy together and i don't know it's been

very successful we got a really good fan crowd they support us very well we got a cool logo it's an american flag with a buffalo got crossed arrows insignia for special forces yeah and you know i mean it's just something that we thought oh we make t-shirts were kind of cool you know like let's make a cool t-shirt with a cool logo

on it and it's just kind of turned into like you know i mean we have t-shirts hoodies ball caps coffee now we got mugs we got knives we got boots we got i mean with our logos on them you know it's a and it's bert's a great guy he's very smart very sharp on kind of marketing stuff he had a big following

on ig and facebook and that's kind of where we started was on that you know and it's just kind of turned into what it is what's the meat company can be called range hand okay range and meet co yeah so you know and then it's a door to door like you order online and we deliver it to your door we do some

stuff with retail in some restaurants you know is there any sort of like specific type of meat that is or is it yeah it's a 100 all-natural grass-fed grain finish oh no kidding no hormones no antibiotic top-of-the-line premium kind of type cuts we got some sausages that we've come up with some good recipes and got some sausage that we make we got

some jerky kind of in the works right now so sooner hopefully pretty soon we'll have like bags of jerky out yeah we've got some other stuff in the works it's going to be pretty cool if we can get it done um so i you know i mean the meat company is very in the infant stages we're just trying to get it rocking

and rolling and like we talked about at lunch you know i mean there's some issues that we got to work around and figure out how to get to the consumer through a different process you know and so it's a it's a learning process no doubt about it i mean i learned every day that i'm not near as smart as i need to

be so well i need i think you need to quit being so lazy and you need to uh open your own meat packing plant your own processing plant too well just like any maybe on weekends yeah you could just butcher learn how to butcher cattle too yeah quit being so lazy yeah hey and then so i'm playing up in wyoming so i

need to go up there to you yeah go in the store we're right across from king ropes like if you know where king ropes is in downtown sheridan you walk out king rope's door and you walk straight across the street and you'll walk into our door okay right i know you know where the main bar is yeah i see i've never been

up in that area though no oh well if you go to the mint bar or go to you'll have to go to midbar bison union and king ropes you need to go to all three of those really cool spot up there drop some names yeah it'll be perfect heck yeah for sure you just walk in there and tell them buster told me

and they'd be like we don't care cause he don't he don't matter up here ah i can't even get a free beer i'll bet you get it that's all i'm there yeah that you get free beer that's all i'm there for we need to get some shirts and stuff though for the yeah for sure buffalo union for sure or bison union yeah

buffalo what's the difference between a buck yeah one of the bios fixing to tell you bison or in north america buffalo or in asia buffalo or in asia yeah how about that really i see i was listening to a thing about the comanches the other day and i well i guess it was all native americans in general they all came over through

i can't remember what it was called but it was some big land or iceland bridge yeah between russia and here and they all came over here right and i guess that's how the buffalo would have came over right but it's still the same thing well yeah and i don't know you read up on it i mean that's the scientific names i guess

there's a bison and then the buffalo is the asian animal and the bison is actually the wagyu of bison yeah i guess does it taste any different i don't know i never eat a water buffalo now you're talking water buffalo it's still a buffalo i know so see that's kind of where they get that okay smaller frame mm-hmm i would think different

yeah i don't i mean i should probably bert my partner is like all up on that like he can tell you all that stuff i try not to fuzz my head up i got enough stuff in there and like i don't need that i can read it i can google that [expletive] oh i can't read it yeah whatever i'm from that next

generation of video people i just listen to it i can't read though yeah i also can't do math very well but i'm going to go to your place in sheridan go thanks for coming up here and thanks for hanging out man well thank you thank you we're going to do it again i appreciate it was fun and we're going to i'm going

to go to work with you sometime come on anytime yeah just trying down the road but i'm like a real cowboy i know bring your guitar that's all i'll just sit over there and play [expletive] around and pick the guitar sit over there be an artiste all right dude thanks for coming oh thank you brother [Music]

Latest Movies

View All
Beau Bedford on The Jarrod Morris Vibe podcast Glenn Carlton on The Jarrod Morris Vibe podcast Matt Hillyer on The Jarrod Morris Vibe podcast Micky Braun on The Jarrod Morris Vibe podcast Tanner Usrey on The Jarrod Morris Vibe podcast Adam Odor on The Jarrod Morris Vibe podcast Ryan Fox on The Jarrod Morris Vibe podcast Paul Cauthen on The Jarrod Morris Vibe podcast Tuff Hedeman on The Jarrod Morris Vibe podcast Logan Ryan on The Jarrod Morris Vibe podcast Jake Masterpool on The Jarrod Morris Vibe podcast Cody Ash on The Jarrod Morris Vibe podcast